Updating your website

26-Feb-2016 10:14 by 9 Comments

Updating your website

This example shows the admin alerts in Word Press, indicating that there are 12 updates available.You will see similar alerts in whatever CMS you are using.

Google’s raison d’etre is to sort through the billions of web pages of content out there and deliver the most useful information to the end user. We know what it’s like; we’re a small business ourselves.Keep visitors up to date with the latest news, add fresh content regularly with relevant and useful information and fix broken links – it will help attract new visitors and leave them with a positive experience, so they will be more inclined to come back!It will also help from an SEO point of view, if you have a good stream of visitors to your site and you can get links from other websites.Alberon has been designing and building bespoke websites for organisations in Oxford for over 12 years.Our team of web designers and developers are dedicated to helping our clients achieve the outcomes they want, while our web hosting and security package, ensures their website is protected, now and in the future.You may think that when you commission a new website, that once it’s launched – that’s it, job done for a few years. Very much like a car, a website needs to be maintained and monitored to maximise its effectiveness and ensure that it continues to run and work as smoothly as possible.

Managing your website doesn’t have to be a full time job, but there are some things that you do need to make time for to keep it as shiny tomorrow as it is today.If your website is not mobile friendly, but your competitors is, you could lose your position, to your competitors gain.Keeping up with changes like this, may require changes to your website to minimise this potential threat, but could also offer a real opportunity.Updating your website and making sure that your messages are clearly displayed goes a long way to ticking this particular box.Imagine going back to a high street shop a year after your first visit to find that they have exactly the same products on the shelves and exactly the same window displays – you won’t bother going again because it’s never going to change, right?You’ve got a thousand and one things to do and updating your website isn’t anywhere near the top of the list.