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29-Jun-2015 05:28 by 9 Comments

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This metaphor of the marketplace – a place where people go to "shop" for potential romantic partners and to "sell" themselves in hopes of creating a successful romantic relationship – is highlighted by the layout and functionality of online dating websites.

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If you haven’t found quite what you’re looking for on an online dating site, you aren’t alone.

Some sites provide free registration, but may offer services which require a monthly fee.

Other sites depend on advertising for their revenue.

Online dating sites use market metaphors to match people.

Match metaphors are conceptual frameworks that allow individuals to make sense of new concepts by drawing upon familiar experiences and frame-works.

Despite the wealth of digital tools that allow people to search for potential partners, and even as one-in-ten Americans are now using one of the many online dating platforms, the vast majority of relationships still begin offline.

Even among Americans who have been with their spouse or partner for five years or less, fully 88% say that they met their partner offline–without the help of a dating site.

Here are five facts about online dating: Online dating has lost much of its stigma, and a majority of Americans now say online dating is a good way to meet people.

When we first studied online dating habits in 2005, most Americans had little exposure to online dating or to the people who used it, and they tended to view it as a subpar way of meeting people.

Users of an online dating service would usually provide personal information, to enable them to search the service provider's database for other individuals.

Members use criteria other members set, such as age range, gender and location.

Today, nearly half of the public knows someone who uses online dating or who has met a spouse or partner via online dating – and attitudes toward online dating have grown progressively more positive.